Hi! I'm Shruti Thakkar
I am a Design lead with experience in Industrial design, Art direction and Illustration.
I am seeking to establish myself in future forward, purposeful and sustainable design.
I combine structured project management, relentless research focus, refined craft and stakeholder facilitation to design and deliver on innovative, customer-centered solutions.
My main hard skills are:
Visual Design
Insight creation
Qualitative Research
Strategic and analytical
Synthesis
Facilitation
Team management
Presentation
Adobe
Figma
Figjam + Miro
My main soft skills are:
Team building
Leadership
Holistic approach
Collaboration
Communication
Detail oriented
Systems thinking
What I love
I like to look at things from an outside perspective and have a problem solving mind. With a natural ability to collaborate and bring people together, my designs are the result of deep empathy, co-creation, and a commitment to delivering impactful solutions. I'm also an illustrator, painter, a good cook, a karaoke singer and a plant mom.
Service Design
Research, Insight Creation, System Design,
Touchpoint Strategy, 'Phygital' UX, Prototyping, Testing
Brand Design
Brand Strategy, Identity & Branding,
Print, Digital & Web, Art Direction, Illustration
Experience
2019- 2022
Art Director,
Freelance
2015 - 2017
Designer,
Interface business solutions(agency)
2010- 2014
Industrial Design,
Symbiosis Institute of Design
2023
Design Lead,
Hyper Island
2017 - 2018
Art Director,
The Glitch
(agency)
2014 - 2015
Product designer
Not Like That
(in-house)
Selected Clients
- Four Seasons
- Volvo
- Netflix india
- Redbull India
- Pepsi
- Airtel
- Old Spice
- Whisper
- Miljonbemanning
- Asian Paints
- Hindustan Unilever Limited
- Cornetto India
- Abbott
- Burrp
- BookMyShow
Awards
Kyoorius D&AD Inbook Winner 2017
Direct Response
Kyoorius D&AD Inbook Winner 2017
Use of Outdoor
Creative Abby Awards – Bronze 2017
Best use of Digital Media
DMA ASIA ECHO – Gold 2017
Best use of experiential
Indian Digital Media Awards – Bronze 2016
Best Integrated Media Campaign
Indian Digital Media Awards – Bronze 2016
Best Integrated Media Campaign
DMA ASIA ECHO – Bronze 2016
Not-for-profit
DMA ASIA ECHO – Bronze 2016
Best use of multichannel
EMVIES – Bronze 2016
Best media innovation – digital
Campaign India Digital Crest – Silver 2016
Experiential
Campaign India Digital Crest – Bronze 2016
Digital Strategy
DMA CreatEect 2016- Not for profit
DMA CreatEect 2016- Multi-channel Strategy
Digital Crest Awards 2016
Online Marketing
IDMA 2016
Best Banner
IDMA 2016
Campaign with best ROI
ABBYS 2016
Best use of digital display advertising
ABBYS 2016
Best use of digital as a medium
ABBYS 2016
Direct response - Digital
DMA CreatEect 2016
Business and consumer services
DMA CreatEect 2016
Direct response
DMA CreatEect 2016
Innovation in digital display
DMA CreatEect 2016
Interactive - Display advertising
DMA CreatEect 2016
Interactive - Social media
Kyoorius Creative Awards 2016
Use of online display
EMVIES 2016
Best media innovation - Digital